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Live Life Aggressively Podcast w/Mike Mahler & Sincere Hogan

Jan 30, 2014

Kent Pumpa  ( is a successful entrepreneur, bootcamp franchise creator, coach, business mentor, and fitness branding expert based in Sydney Australia.

During episode #49 of the Live Life Aggressively podcast, Kent joins Mike & Sincere to discuss:

  • How did Kent's upbringing, participation in sports, and past career help forge his current business
  • Kent shares how busy trainers can effectively train their clients and themselves, while successfully building their business
  • What is the importance of finding a mentor when one starts a new career path & how it helped Kent
  • Kent tells us how he went from employee, to shareholder, to eventual owner of his current bootcamp franchise
  • How does Kent utilize various income streams and effective, focused branding to build his fitness business
  • What does Kent do in order to divert the possibilities of his coaches leaving his companies to venture out and become his competition or work for his competition & what any entrepreneur looking to expand can learn from Kent's experience
  • Why is it important to help others around you become successful
  • How does Kent maintain member integrity in large bootcamp settings?
  • What is the importance of finding your own niche in order to consistently build your business
  • Kent explains the importance of post education support for his certifications & how most certs get it wrong
  • How he still remains connected to former clients
  • How Kent helps his coaches understand and utilize social media to increase their biz
  • Kent shares how the smaller fitness business owners can compete with the low price big box gyms
  • How does Kent effectively incorporate kettlebells in his classes & how what are some of the mistakes you can avoid, when adding such dynamic training tools to your business model
  • And what in the blue hell is an online certified kettlebell MMA coach?
  • Before you order something off that dollar menu, be sure to listen to this
  • Why you may be a training system snob and why you should stop dissing certain questionable Crossfit technique

All this and much more. Subscribe, download, listen, and share this episode now by hopping over to iTunes or Stitcher at

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